Product Line Repositioning & Rebranding

Product Line Repositioning & Rebranding

Product Repositioning & Rebranding   K I was tasked with re-positioning our company's biometric products as part of a series of products that allowed touchless curb-to-gate passenger self-service. K I created the messaging and visual identity for the new...
Airport Management Platform

Airport Management Platform

PMM for Airport Management Platform   K i was a Product Marketing manager for an airport management suite that included the database, platform software, and applications. K I was REsponsible for the go-to-market plan and launch of the airport software suite of...
Lifecycle Management Campaign (ABM)

Lifecycle Management Campaign (ABM)

Lifecycle Management Campaign (ABM)   K GenerateD new sales from existing customer base for our hardware upgrade program K LeverageD campaign targeting to get more out of our investment K increased revenue with minimal effort K Improved customer satisfaction and...
Industrial Wireless Product

Industrial Wireless Product

PMM for Industrial Wireless Products   K Product Marketing manager for industrial wireless products for their entire lifecycles K improved efficiency for marketing activities and provided marketing leadership across different teams and responsible for key success...